Do you want to know the top four factors to consider when selling your home and knowing if it’s time to sell?
The top four factors on my list for a seller selling, at the very top of the list is MOTIVATION. A seller that isn’t motivated isn’t going to work hard to get a bottom line, they’re not going to negotiate and if they are hard to one side they are never going to win. So consider motivation as your most important factor. If you don’t need to sell, then maybe it’s not time for you to be on the market.
The second most important is pricing. Price too high and nobody is going to come in. A lot of sellers mistakenly believe if they price high a buyer will come in and offer them around market value. What we find in Northern Virginia is, if you price high, they just don’t show up. And the opposite problem is, if you price too low a lot of buyers tend to think you are desperate and they actually come in and offer you even less. So work closely with your Realtor to find out what’s going on in the market. Price your house correctly from the start. Do not build in a buffer. If you think your house is worth $500,000 don’t list it at 515 thinking you need a 15,000 dollar buffer. If somebody offers you less, you can simply say no, and counter back at 500,000 dollars.
The third most important factor will be the condition of your home. The Realtor is also going to help you with that. A good real estate agent is going to come in early, help you note and pinpoint your staging areas that need attention so you can them done before you are ever on the market.
And of course the fourth piece is market exposure. If you are working in a market and you are doing it for sale by owner for example, your exposure is key. If you are only trusting people to drive by your house, you’re never going to get a strong offer. The more people that are aware of your house, and can come by, the better offer you are going to get. So make sure the professional real estate agent, if you hire one, has access to the MLS, gets your house in ALL the local MLS listing sites, and most important, make sure your realtor’s own personal site is a very productive mobile site. Mobile searches were well over 30% in 2013 and are suggested to move towards 70% by the end of 2014. So if your home doesn’t display well on a mobile site or from your realtor’s site, their broker’s site, and the other sites that are out there less buyers are likely to find it.
Check out our site on your Smartphone or Tablet today. Our recent updates with our site and MLS data feed provider have us at the front of local real estate web sites for Northern Virginia.
If you are a seller in Northern Virginia you want to learn more about our Smart Seller Program with variable commission rates, click this link to get access to that report, Today!
By Steve Bradley